Find your project’s True Name :: yes, it matters

  1. Linda says:

    I couldn’t agree more! I have struggled for several years to come up with the right business name. Naming lists, dictionary, thesaurus, etc, etc. Still no name. Perhaps it has been a struggle since naming your own business is so personal and a reflection of yourself. Your post has inspired me to try again! Keep your fingers crossed 🙂

    • Krista says:

      The talisman and dreaming part, the softening of the search, and allowing it to arise rather than chase it down is what always helps me… at least in combination with the more linear attempt to “pin it down”. Keep us posted on your process Linda! I am here to help.

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